‘User experience design’, also referred to as UX design, is a term that has been doing the rounds lately – but what does it really mean? How does one ‘design’ an experience? And why does any of this matter to you? In this article, we are going to discuss what exactly user experience design is, the process through which it is created and improved, and the benefits that a product with good user experience design can bring to the contemporary digital business owner.
The European Academy of Allergy and Clinical Immunology is an association of clinicians, researchers and allied health professionals, dedicated to improving the health of people affected by allergic diseases. With more than 13,000 members from 124 countries and over 70 National Allergy Societies, it is the primary source of expertise in Europe for all aspects of allergy. EAACI strives to provide the best platform for science and education for allergy, asthma and clinical immunology, connecting experts worldwide. Their vision is to create a world where allergy and asthma patients have the means to live a better life. An exciting part of this collaboration is the development of a new learning initiative – the Knowledge Hub: a space where the organisations members can learn and share knowledge, research and resources within their community. This centralised platform will combine all the scientific resources EAACI has to offer while providing its members with online collaboration and networking tools, enabling EAACI members to connect and share knowledge. We look forward to working with EAACI to bring their members closer together, extend their global reach and make their Knowledge Hub initiative the go-to place for all those who work in the in the fields of Allergy and Clinical Immunology.”
“Collaborating with Studio Vi has been a creative and exciting process so far. Their interactive and perfectly executed workshops are giving us strong insights and the tools to further develop our organization’s brand identity and strategy in new ways.”